XBOXAdvertising, TV, Print

Save Yourself was a tactical TV spot to promote the price of the new Xbox. We sneaked this project out below the radar with minimum opinions under the helm of Creative Director wizard Mark Reddy and witnessed the magic of Smith & Folkes’ craft first hand.

Concept, Copywriting & Art Direction: Sophie Webb and Sue Modral
Directors & Animators: Smith & Foulkes
Sound Design: The Factory